OMNICHANNEL MARKETING INCREASES CONVERSIONS BY OVER 400%
As a manufacturer of security cameras and developer of innovative AI analytics software and monitoring solutions, Hanwha Vision has established itself as a top-tier leader in the video surveillance industry. Ridge Marketing has helped to raise the profile of the Hanwha Vision brand and foster engagement through omnichannel campaigns that include interactive web experiences, sales materials, product videos, and search and streaming advertising.
Interactive
OnCloud Video
NDAA Compliance
Brand Video - The Future of Intelligence
Results
Working collaboratively with the Hanwha Vision marketing team, we overhauled their omnichannel campaign strategy to achieve eye-popping brand visibility gains in year one while encouraging more meaningful engagement.
Increase in Ad Impressions
Increase in Video Views
Increase in Social Shares
Increase in Ad Clicks
Increase in Ad Conversions
Increase in New Web Users
ISC West Signage and Multimedia
How We Did It
Ridge Marketing developed enhanced messaging and interactive visuals to promote several new product launches, optimized ad placements and search performance and introduced programmatic streaming advertising. By augmenting their internal team and moving quickly from writing through production, we’ve dramatically increased the volume of digital content available to support campaigns.