The Sound of Branding
Can you identify these famous brand sounds? Listen to the video above and you’ll likely identify the brands before you see them. The animated red Netflix “N” icon on a black screen,...
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5 Ways to Humanize AI-Generated Content
Generative AI tools, such as ChatGPT and Gemini by Google, have revolutionized the way marketers, writers, students, and more develop copy and content. As Simon outlined in our last blog, these tools ...
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8 Ways to Tell if Generative AI Can Help You Produce Content
Generative AI like ChatGPT can do some impressive things, but “impressive” isn’t always the same as “useful.” While it can write clean copy with impressive speed, its quality is mediocre and it has a ...
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9 Things Kids Can Tell Us About Marketing
Kids might not look like marketing experts, but they live their lives in a carefree way that we can learn a few things from and apply to our marketing and branding efforts. So kick off your shoes, br...
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Do One Thing and Do It Well: How to Captivate Users with a Single-Purpose Website
In today’s digital landscape, a website is essential for showcasing your brand and attracting customers to your services or products. However, creating a complex, multi-page website can be daunting or...
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